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Andi Cross

Marketing Advisor

Andi is a marketing strategy, operations and business development professional with over 10 years of experience. Holding roles at both large-scale and start-up organizations, Andi has started businesses from the ground up, running and scaling them for success. With a focus on innovation, she has helped some of the world's leading brands redefine their marketing approach to adapt to the ever-changing landscape and to deliver on key business objectives. Andi is Vice President of Strategic Growth at Huge—a digital and marketing agency. In her role, she oversees the global business development group. Her core function is to ensure the 12 offices within the network are on track for rapid growing, while also focusing on operationalizing the discipline globally. Andi is also a Venture Partner with Hatzimemos / Libby—a strategy and venture firm dedicated to accelerating high-growth companies that add value to society. Prior to this, Andi was Head of Strategy & Business Development at Axcess Worldwide. Additionally, she co-founded a lifestyle company—Bad Kids Collective—that ran successfully for five years. The company focused on dance music culture in major metropolitan markets and was comprised of three units—event production, apparel and content creation. Andi has held roles at Ogilvy & Mather in Marketing & Business Development and Victoria's Secret Beauty in Product Development & Creative Operations. She graduated from The George Washington University with a B.B.A, focusing on marketing, advertising and psychology.